Instacart Chief Marketing Officer • 8y
I map our PMM team to the PM team so that one PMM is embedded in each program team and can serve as the cross-functional lead for that area. Each PMM works with their PM and XFN team to establish team OKRs at the start of the quarter, and the PMM takes on full or shared ownership over a subset of the OKRs - typically we take full ownership of adoption/growth OKRs and shared ownership over launch OKRs. The PMM sets their day-to-day priorities to align with those OKRs and my role as a manager is t ...Read More
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