It's all about doing great work that matters to the business, matters to your
partner, and fits into the context of the relationship! The playbook below can
help get the ball rolling. Sorry for the long answer, but it's a complex
question with big implications for your ability to add value as a PMM.
1) It's essential to understand your business — the market you play in, the
strengths/weaknesses of the competition, how customers feel about you, etc. —
better than just about anyone else in the company. Your level of fluency (or
lack thereof!) will be visible in how you show up: the insight...