Iterable VP Product Marketing & GTM Strategy • 5mo
I have used Klue, Clozd, and Crayon - all have their strong suits. Clozd is the best for win/loss (if you have the right consultant - this is huge when selecting a win/loss vendor.) There are two ways my teams infuse this data back into the teams: Executive Stakeholders Briefings & Field Scale through AI. For the exec side of things, they are informed through a regular cadence of competitive comms, which is driven by earnings calls, key events, analyst reports, and win/loss. This is also del ...Read More