Okta Senior Manager, Product Marketing & Analyst Relations • 1y
The most effective ways to work with sales engineering for a technical product include: Build reference architectures: Have your PMM, Technical Marketing, or PM teams document example architectures and proofs of concept that have won with customers for key uses cases. Create a hub for hosting these. Document templates: For technical products, it’s critical to host a repository of templates that have won. For example, automation and orchestration products often have many types of use cases with c ...Read More
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