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How is AI influencing the Sales roles and Outcomes, Customers, etc.?

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3 Answers
  1. Madeline Ng
    Madeline Ng

    Google Global Head of Growth Go-to-market, Google Maps Platform • 1y

    AI is providing just-in-time product information for sales reps, allowing them to access critical details when needed most during customer interactions. Building on what Emmy shared about getting information from a product marketing angle, it's a huge value-add to have an AI repository that surfaces all our product information. We work with a suite of between 30-60 SKUs, which is simply too much for any individual sales rep to hold in their head. We use Google's Notebook LLM quite a bit, putting ...Read More

    504 Views
  2. Emi Hofmeister
    Emi Hofmeister

    Zuora VP Product Marketing • 1y

    AI is helping sales teams with prioritization, quick access to information, and better coaching through tools that analyze customer interactions. We're seeing significant impact in several areas. First, prioritization - using Gong AI and other tools to help reps understand where they are in deal cycles, which deals are healthy, and how they should plan their weeks to drive better outcomes. Second, quick access to information that previously required asking in Slack channels or digging through as ...Read More

    499 Views
  3. Michael Olson
    Michael Olson

    Splunk Sr. Director, Product Marketing - Observability • 1y

    AI is influencing sales through productivity tools that help research accounts, prep for meetings, track deals, and simulate customer interactions for practice. I'm seeing the emergence of AI-powered sales productivity tools that use generative AI and AI agents to help sales reps research accounts, prepare for meetings, and track deal progress faster. These tools allow sales reps to ask questions like 'build me a stakeholder map for my account,' 'help me score this deal using our sales methodolo ...Read More

    504 Views

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