What is the best approach to working with sales?
1 Answer
Midi Health Go To Market & Principal PMM | Formerly Homebase, Angi, The Knot • 4mo
The best approach to working with sales is to start by earning the right to influence, not by showing up with answers. Sales lives in a reactive world — live objections, ...
404 Views
Upcoming Event
Mastering AI as a Product Marketer
Confluent, Twilio, ActiveCampaign
Related Questions
What's the best way to train sales teams on how to use these tools?Which content formats have you found to be most effective in engaging prospects and supporting the sales team throughout different stages of the buyer's journey?How do you ideate case study and other sales assistant content that isn’t necessarily “sales enablement”? You're looking to enter into a new vertical or go upmarket. What are the musts in terms of a successful sales enablement strategy in your experience? What are your best practices in getting sales to work with you?For a product marketer who only spends a portion of their time working on sales enablement with little face-to-face time with sales, what's the best way to get buy in from a large sales team?