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What role does forecasting play in aligning Sales and Revenue Ops objectives?

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1 Answers
  1. Alexa D'Sa
    Alexa D'Sa

    HubSpot Senior Director, Sales Operations & Strategy • 3mo

    Both should be targeting forecast accuracy in addition to hitting the number.

    A sales leader’s primary goal is to hit the number and secondary goal is to forecast accurately within a certain variance. I’d say this is true for rev ops as well - working with sales on the plays and strategies to hit the number while developing models and infrastructure with a high degree of accuracy and early warning systems

    380 Views
  2. Kayvan Dastgheib-Beheshti

    Payscale VP, GTM Operations & Business Intelligence • 1y

    Forecasting is foundational in aligning Sales and Revenue Ops objectives. It requires both teams to be closely synchronized in how they measure, monitor, and act upon pipeline data. Beyond just methodologies and data tracking, forecasting embodies Rev Ops' role as a force accelerator for the go-to-market engine. To be effective, Rev Ops must intimately understand: Pipeline Dynamics: How is the pipeline built? Where are opportunities coming from? How are they progressing? Deal Movement: What fact ...Read More

    720 Views

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