Quick search for:
What channel combinations have you you’ve tried that surprised you with high performance?
1 Answer
Counterpart Marketing Lead | Formerly Issuu, OpenText, Webroot • April 16
I wouldn’t say it surprised me, but I am a big believer in combining SEO with other channels. It has a compounding impact. I typically like to experiment with this from the perspective of a channel that can generate immediate impact while SEO lays the foundation for near and long-term impact.
I believe this can drive positive outcomes across various industries and org sizes. Especially now with AI, it will be interesting to see how this evolves.
844 Views
Related Questions
How do you stay up-to-date with the latest digital marketing trends and technologies for demand generation?What variables affect your strategic choice of channels, when designing an integrated campaign?What kinds of visual identity and messaging are best to create in order to support a campaign that is truly integrated across all tactics and channels?What are some channel combinations you have tried that have unexpectedly underperformed?How do you align your digital marketing efforts with the sales funnel stages?How do you balance paid and organic digital marketing efforts in your demand generation strategy?