Infoblox SVP Product Management, Networking • 1mo
The biggest shift is in how decisions get made and how quickly. In enterprise, you're typically dealing with multi-stakeholder buying (users, decision makers, budget holders, procurement). PMs need to understand how those constituencies interplay and make sure the product and the channel can navigate that successfully. Cycles are long, deals are large, and one customer's needs might meaningfully influence your roadmap. In SMB, the buyer and the user are often the same person. Buying decisions ha ...Read More
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