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AI and Product Marketing

AI and Product Marketing

How do you work with the Product team to get them to commit to a roadmap? How do you "sell" them the idea that it is important?
Specially for B2B products, where your buyers are companies that need visibility for their own developments
1 Answer
How have you effectively leveraged AI tools to create messaging?
4 Answers
What messaging techniques are effective to build greater trust in AI/ML features of products and solutions?
5 Answers
What certifications or training can help product marketers stay ahead of the curve with AI?
1 Answer
Have you found any sales enablement tools that customize content to actually be effective?
1 Answer
What new skills will product marketers need to succeed in an AI-powered marketing landscape? (e.g., Data analysis, understanding AI capabilities and limitations)
1 Answer
How is AI impacting market research? Customers don’t understand what AI can do, so what questions are you asking them?
1 Answer
How are you influencing how Product thinks about AI in the roadmap? What can I do to be a more credible partner to the product team in this area?
1 Answer
What is the internal conversation on your team on how AI can change the way you do things? Are you seeing it as a team productivity play?
1 Answer
How are hiring managers thinking about AI as it relates to candidates? Are you looking for a new skill set or strengths in areas that AI won’t replace?
1 Answer
Will AI replace product marketers? Or will it become a powerful tool for PMMs to use?
1 Answer
How do you differentiate your AI product capabilities when competitors are saying the same thing?
1 Answer
How is AI changing your day-to-day product marketing responsibilities? What can you automate?
1 Answer
How do you anticipate AI can be used in a content mapping exercise?
1 Answer
How do you see generative AI impacting where / how you use market research agencies?
2 Answers
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