SurveyMonkey Senior Director, Head of Corporate Marketing | Formerly SurveyMonkey, Nielsen • 9mo
I have 2 major thoughts when it comes to standing out & avoiding jargon when crafting AI messaging: Focus on customer benefits. The first recommendation, is to really focus your message around how you're going to make your customers' life easier / help them do their jobs better/faster. AI itself is not the feature. AI simply enables your ability to deliver a better product / customer experience. Customers don't really care if a great capability is powered by advanced logic or internally-buil ...Read More
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