Question Page

How do you build your negotiation skills?

A PMM role involves a lot of stakeholder management. How do you convince leaders of your POV?
Leah Brite
Gusto Head of Product Marketing, Benefits9mo
The Why: PMMs sit at the intersection of competing priorities. You’re constantly influencing without authority, aligning cross-functional teams, and driving decisions wit...
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2754 Views
Sahil Sethi
Freshworks Vice President - Global Product Marketing | Formerly Klaviyo, Qualtrics, Microsoft, MckInsey1y
Don't think of "stakeholder convincing" as a negotiation. Think of it as influence. Here are my influence tips as a PMMBring data - Most orgs don't operate on data. If yo...
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1121 Views
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