Iterable VP Product Marketing & GTM Strategy • 3mo
Lead with empathy and don't oversell. We have to remember that the AI-washing that's gone on has made buyers wary of the promises of AI capabilities. Think about the associated risk that drives their fears, provide clarity on how you've thought of that concern, and give them a realistic picture of what life will be like using your capabilities.
March 26 @ 10:00AM PT
March 19 @ 11:00AM PT
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Confidently hit your goals and advance your career with advice from product marketing leaders at top companies.
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