Gusto Head of Product Marketing, Benefits • 11mo
The Why: AI isn't replacing PMMs– it's becoming our research assistant, content accelerator, and pattern-recognition partner. The PMMs who'll thrive are those who use AI to eliminate busy work so they can focus on strategic thinking, customer empathy, and cross-functional collaboration that only humans can do well. How I use AI: Customer research synthesis: I run transcripts and survey responses through AI to quickly spot themes and sentiment. Content creation acceleration: AI helps me create fi ...Read More
3,132
Views
