Zendesk Director of Product Marketing | AI • 4mo
At the PMM level, your scope tends to be fairly clear - owning a defined area, set of deliverables, specific launches. As you move toward more senior roles, the lines start to get a little blurrier. You may be pulled into work that spans multiple products, launches, teams - and often without clear ownership direction. The PMMs who make this jump go beyond execution to inform decisions on what’s worth doing in the first place. They have a point of view on priorities and tradeoffs, and they’re wil ...Read More