Atlassian Product Leader - Ex-Atlassian, Ex-ThoughtWorks • 7mo
I do not think there’s a fixed pattern where you only do interviews at the start or just at the end. It is never either-or. You always need to stay connected to your users throughout the product lifecycle. What changes is the purpose of the interviews, not the need for them. What stays the same Always have a goal. Be clear about why you’re doing the interview and what you want to learn. Choose the right method. Make sure a user interview is the right approach compared to a survey, quantitative d ...Read More
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