Given that Product Marketing role definitions and skills vary so much by company, how do you develop a transferrable career path if you end up switching firms along the way?
Adobe VP, Product Marketing & GM, Next Gen Creators | Formerly Uber, Fivestars, Electronic Arts • 6y
In my career path I've looked for a few things and created a few career principles... 1. Finding growth industries that will be more important in the next 3 - 5 years giv...
2572 Views
No doubt your product, its value props and your audience will change from company to company. What doesn't change however is your job to be done as a product marketer, ...
1111 Views
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WalkMe Senior Vice President, Product Marketing | Formerly Clari, Observe.AI, Vendavo, Amdocs • 5y
Switching companies as part of your PMM journey is a good thing (if you're not jumping around too much). It will give you a broader perspective on different GTM channels,...
1071 Views
Prove Head of Product • 4y
This question reminds me of Reid Hoffman's book "The Startup of You". If you think of yourself as a startup, think about which skills you have and are good at, what other...
532 Views
Ethos VP Marketing | Formerly Meta, Microsoft • 4y
PMM role definitions and skills do vary significantly across companies (and even teams within the same company!) but I see this as an opportunity. The main skills are st...
454 Views
Boxford Capital Managing Partner | Formerly Barracuda, SilverSky, Digital Guardian, OpenPages, Cybertrust • 8y
I guess I've never really thought of this as a problem. If you follow your passions and continuously take opportunities in great organizations, you will automatically cre...
441 Views
Square Product Lead • 8y
Yes, PMM role varies a lot by industry and company. So you have to ask yourself what you want to do and what ultimately interest you. When you choose what companies, PMM ...
3368 Views
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