How do you balance finding the right price that will work across different segments, without out pricing groups that could be high adopters/users?
Am working on potential integration packaging, that are broadly applicable but we have segments with very different budget constraints (in Healthcare space)
1 Answer
Microsoft Sr. Director of Product Marketing & Growth- Copilot | Formerly Adobe, GoDaddy, Xero • 1h
Great question. It sounds like you may have a segment where there is strong product-market fit and the product value is resonating, but the segment is price sensitive. I’...
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