Amazon Web Services (AWS) Head of Product Marketing • 8mo
This is a great question, because it hits on one of the most critical lessons I learned the hard way early in my marketing career. I used to spend hours and hours solo creating what I thought was the "perfect" story for a brand, product launch, or campaign. I spent time crafting every word, refining every message point, trying to make it flawless without any input from anyone else. Then when I felt it was ready, I’d take (what I thought was) the near final product to my stakeholders. I remember ...Read More
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