Outtake VP of Marketing | Formerly Cyera, Zscaler, Docker • 1y
Think about it like this. You have a nerf blaster, and that blaster only has 10 shots. How do you use them? Is it work a nerf dart? Maybe not. So, not everything will be working going to battle for. The best way to handle this is to actually be more proactive. Build a joint positioning framework, and get Product and Sales on board with it. That way, you will de-risk the chance of being at odds with them. With a framework like this you can streamline alignment but, there will be times where you s ...Read More
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