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How should a marketing generalist who has over 8 years of experience but doesn't have tech background pivot into Product Marketing?

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  1. Kelly Kipkalov
    Kelly Kipkalov

    Carta Vice President Product Marketing • 5mo

    I answered a similar question about making the move from DG into PMM and most of the answer is applicable here as well. It's pretty simple. Look for an opportunity within your current company. It's always going to be easier to get a foothold in the interview process if you're a known commodity. If there aren't any open opportunities let your head of PMM know that you're interested in making a switch so you're top of mind if anything comes up. In the interview process, show that you deeply unders ...Read More

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