How do you balance the need for Marketing Ops efficiency with Demand Gen's creative requirements?
2 Answers
Iterable Sr. Director, Marketing Operations & Digital Marketing • 11mo
Communication, relationships, and defined workflows/process. Workflows and process can be right-sized to the team to provide value at the same time not being a burden on ...
461 Views
Snowflake Head of Demand Generation • 5mo
This gets a bit tricky especially when marketing likes to try new things. I would like to think that both teams want to optimize and find efficiencies so keeping an open ...
418 Views
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