How do you make design more strategic so they are not just making what engineers build look good, but are more involve up front in the product development process?

This is a really interesting question! I think one really great way of doing this is to engage design in understanding the problem you are trying to solve, not just the s...

I think this starts with making sure that your design counterparts understand the business strategy and have deep empathy for the customers you're serving. Without those ...

Elevating design to a more strategic role within the product development process is essential for creating products that not only meet the functional needs of users but a...