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What is the best way to get involved in PMM activities as a student or when we are not associated with any firm?

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3 Answers
Product Marketing Skills
  1. Polomi Batra
    Polomi Batra

    Zendesk Director of Product Marketing • 11mo

    That’s a great question—and I love that you’re already thinking about how to build PMM skills, even before landing a formal role. The truth is, you don’t need a job title to start thinking and acting like a product marketer. One of the best ways to get involved is to look for scrappy opportunities—helping a student-run club, a small nonprofit, or an early-stage startup. Many of them need support with things like messaging, positioning, or launching something new, and these are core PMM responsib ...Read More

    1,409 Views
  2. Reshma Iyer
    Reshma Iyer

    Grow Progress VP Marketing • 1y

    • Looking at data-based trends and applying those

    • Building the storytelling muscle

    • Connecting the dots to form a bigger picture

    These are some starters agnostic of business/industry. Perhaps a college campaign or freelancing maybe some places to start. Running your own digital POV on topics might be an interesting way to get started as well.

    392 Views
  3. Elizabeth Grossenbacher
    Elizabeth Grossenbacher

    Fmr Product Marketing Leader, Cisco | Formerly Twilio, Cisco, Gartner • 11mo

    One of the things I love most about the product marketing community is how generous it is. PMMs are constantly sharing their hard-earned lessons — whether it’s on LinkedIn, through communities like ShareBird, Product Marketing Alliance (PMA) or PMM Camp, or in podcasts and Slack groups. Apart from real-world experience, the best way to grow in PMM is by learning directly from your peers. If you’re just starting out, don’t be afraid to engage. Follow PMMs on LinkedIn who inspire you. Don’t just l ...Read More

    864 Views

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