Dialpad Vice President Product Marketing | Formerly at: GOOG, MSFT, AMZN, SFDC Grammarly + startups • 1y
Messaging perfection is a myth that I had to unlearn (and TBH it is a daily practice). What I've discovered is that strong messaging emerges through a balance of rigorous preparation and market validation. While we should always strive for excellence, the reality is that business milestones – whether a major keynote, sales conference or product launch – often set our ship date for us. And that's actually a good thing. Here's my evolved perspective: Rather than viewing messaging as a fixed destin ...Read More