Apollo.io Director of Social, Community & Customer Marketing | Formerly Shopify • 8mo
We use Sprout Social to schedule posts in advance and review analytics and reports, but honestly the tool is secondary. It offloads some manual work, but the real impact comes from how we plan and align campaigns, track results against brand marketing objectives, and tie content back to demand generation goals.
May 19 @ 10:00AM PT
May 14 @ 10:00AM PT
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