JFrog SVP Product Marketing | Formerly Twilio, Cisco, Intuit • 5y
Good question. I am sure you have heard this statement many times - “PM and PMMs are like two sides of the same coin”. It’s absolutely true, and work wise I see the roles to have a Venn diagram. There are things each team leads and drives by themselves and then there are overlap areas. The overlap areas usually are: Product strategy Product roadmap Target markets Positioning and messaging Sales enablement (includes launches) The first step to building joint KPIs is building a trusted, valued and ...Read More
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