What do product managers get wrong about product differentiation?
3 Answers
Shopify Senior Product Lead | Formerly Salesforce, Google, Nest, Cisco Systems • 4y
The most common mistake is to not think about it at all. It can be so challenging to get a product built and shipped at your company that Product Managers naturally beco...
1396 Views
Cortex VP of Product | Formerly Splunk, Deloitte • 4y
Product differentiation != new features. New features can enhance differentiation, but these are not the same thing. For example, product differentiation can be predomin...
550 Views
Matterport VP of Product • 3y
Differentiation is not just a product team responsibility. However, as a product manager, you can help connect the dots from product differentiation to customer adoption ...
465 Views
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