What's your process for figuring out what metrics to hold product management accountable for?
11 Answers
Cisco VP Product Management, Cisco Wireless • 6mo
Revenue is the ultimate metric, but it's typically a lagging indicator and depends on many elements of the buying cycle that PM doesn't directly control. So, maybe it may...
587 Views
Superhuman Head of Product, Enterprise • 4y
Usually I would begin with understanding What are the key customer pain points that I am trying to solve for your customer? Those are my metrics in 9 out of 10 cases Why...
928 Views
Expedia Group Senior Director of Product, Head of Trust and Safety | Formerly Amazon • 4y
This is a hard one as I am sure there are a ton of layers to unpack here. Whenever there is a question around metrics, I would first look to the customer and understand w...
1164 Views
Typeform Chief Product Officer • 6mo
PSA: This perspective comes from a product-led growth company, where teams own outcomes end-to-end, from user perception of value to measurable business impact. In more s...
454 Views
TikTok Head of Product, AI-powered Automated Services | Formerly Airbnb, Microsoft, Salesforce, Box • 6mo
I start by defining the ultimate outcome the product is meant to achieve. Then I map metrics that directly reflect that outcome, ensuring they are measurable and actionab...
553 Views
Flexera Chief Product Officer | Formerly Rackspace, Dell • 3y
A good framework I use follows the product adoption lifecyle curve: At Introduction (think MVP) the main objective is establishing product-market fit. At Growth you need...
511 Views
Atlassian Director of Product Management (Confluence) | Formerly PayPal, eBay, Intel, Verizon • 4y
Here is a rough process I would follow but it really varies a lot depending upon each business: Understand Company Objectives and Goals Have a clear Product Vision and S...
754 Views
Salesforce Senior Director of Product, Agentforce AI Platform • 6mo
I start by asking one question: “What user or business behavior proves this product is succeeding?”From there, I map a causal chain — user problem → product outcome → bus...
485 Views
Unity Principal Product Strategy • 1y
See question: “What are good OKRs for product management?” for a general introduction to the topic. The Product Management responsibilities vary from one company to anoth...
1048 Views
Triple Whale 🐳 Director of Product Management • 1y
If you want to create metrics to hold a product team accountable, there are a few things to keep in mind up front:If the goal is accountability, the person accountable sh...
629 Views
Gainsight Director, Product Management • 2y
Once we choose a team that defines the path to the success of the team - its important to identofy metrics by groups of Financial KPIs, Product KPIs and Customer Satisfac...
393 Views
Related Questions
How do you define the proper KPIs for your specific product and product team?How do you break down responsibilities and KPIs for product launches between product management and marketing?How do you measure the performance of the product team, considering only product managers, group product managers and product head?How would you change a product team/organization to be more KPI driven?