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Have you come across good resources for thought leadership content related to industry product marketing? If so which would you recommend?

Although there are so many great resources out there across every facet of technology marketing, I really haven’t found any in-depth resources that focus specifically on ...
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2411 Views
Sina Falaki
AlphaSense Senior Director, Solution Marketing | Formerly Procore, Motive3y
Always remember - be a storyteller and understand your customer through and through. Highly recommend Aaron Sorkins masterclass on screenwriting, it gives a fantastic fra...
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675 Views
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Jon Rooney
Box Vice President Product Marketing | Formerly Splunk, New Relic, Microsoft, Unity, Oracle4y
Certainly Sharebird, which is always good for a wander around Q&A's and other content. There are a few podcasts I really like, like Product Marketing Insider, the Pro...
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1027 Views
Kelly Xu
Glean Head of Solutions Marketing | Formerly Snowflake, DocuSign1y
I think Sharebird has a lot of great content on product marketing overall. Industry product marketing also has a lot of similarities to solutions marketing, audience mark...
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884 Views
Grant Shirk
Cisco Head of Product Marketing, Cisco Campus Network Experiences | Formerly Tellme Networks, Microsoft, Box, Vera, Scout RFP, and Sisu Data, to name a few.3y
Unfortunately, I really haven't. Find people who've worked places where you see great industry expertise. Talk to them. Talk to customers. Read Crossing the Chasm. Agai...
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522 Views