How do we capture competitor pricing in a sales-led enterprise business?
My sales team at my B2B software company wants to know more about how our competitors price their products.
2 Answers
ActiveCampaign VP Product Marketing | Formerly Pendo, Demandbase, Conga, SAP • 3y
Similar to other questions above, there are lots of resources to leverage when thinking about pricing and packaging including competitor pricing. Here are some that I've ...
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Giant Stride Marketing Group President • 3y
Pricing for enterprise software is harder to find than pricing for SMB products, but it's still available. Here are a few places to start. Your sales team. Trusted cont...
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