Question Page

How do you vet candidates on their abilities to execute a PLG strategy? What do you look for in their past experiences? What are your favorite interview questions? Do you do any assignments?

Kevin Garcia
Anthropic Product Marketing Leader2y
For any PMM role, I tend to evaluate the PMM on research mindset, storytelling, and ability to execute. Here's how I'd focus my search (and what I'd ask) for PLG PMMs:Res...
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1299 Views
Nikhil Balaraman
Pomerium Head of Marketing | Formerly Roofstock, Instacart, Uber, Algolia, Google7mo
I look for full funnel ownership. Have you built a strategy, then had to carry thru on execution. And once launched, how do you both optimize your acquisition and onboard...
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368 Views
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Madison Leonard
Marketing & GTM Consultant | Formerly ClickUp, Vanta, DreamWorks Animation3y
Personally, I hate mini projects for strategic roles and think they should be abolished altogether. The only exception to this rule is internal transferring, esp if you h...
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1066 Views