What soft skills are must-haves for product marketers in your experience apart from diplomacy, curiosity, and empathy?

I'm going to admit upfront that I answered this in a previous AMA, so I'll copy and paste that same answer here. A year later, I can truly say that these continue to be t...

Communication: You simply must be a good communicator to be a stellar product marketer. So much of our discipline requires strong communication in order to provide clarit...

A couple of others that come to mind: 1. Excellent communication skills and the ability to adapt these to the right audience - whether that's for consumers at scale, cus...

There's another question I fielded about soft skills, so take a look at that one in the feed. The soft skills I listed there:Clear and confident written and verbal commu...

Because Product Marketing is at the cross-section between Marketing, Product and Sales, there are times when they are barely treading water to keep up with all the produc...

Communication LeadershipStrategic Thinking (ability to think and see big picture but also dive into the details and problem solve). For example, can this person go deep i...

High growth mindset / hunger to continuously improve. Great negotiators. We sit at the intersection of a lot of teams and needs! PMMs need to be skilled not just at brin...

A collaborative attitude is a must. Product marketing is one of the most cross-functional roles in any company, so the ability to work well with colleagues in every verti...

As I spend a decade working in product marketing at high-growth startups, I'll focus on must-have soft skills for PMM in a fast-growing startup: Hight user empathy: PMM...