decagon.ai VP Marketing • 1y
The best Product Marketing and Product relationships are the ones where the two departments work in lockstep to: Understand customer needs Create a compelling product narrative that addresses customer needs Determine what to build to make the product narrative into a reality Once the team has determined what to build to support a compelling and differentiated product narrative: Product leads the charge on gathering build requirements and determining the plan for delivering a great product Produc ...Read More
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