Question Page

What are your go-to tools or resources when conducting market research?

Sarah Din
Quickbase VP of Product MarketingNovember 20

Survey & Panel Tools:

  • Budget-friendly: SurveyMonkey, Typeform, Google Forms

  • Mid-range: Qualtrics, Pollfish, Wynter

  • Enterprise: GLG, NewtonX, Bridger

Voice of Customer:

  • Software tracking: Pendo, Heap, Amplitude

  • Call analysis: Gong, Chorus

  • Feedback tools: Hotjar, FullStory

User Research:

  • Testing platforms: UserTesting, UserZoom

  • Analysis tools: Dovetail, EnjoyHQ

  • Recruitment: UserInterviews, Respondent

Competitive Intelligence:

  • Tracking: Klue, Crayon

  • Win/Loss: Clozd, Primary Intelligence

  • Market data: CB Insights, PitchBook

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