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What tactics help keep your cross-functional teams engaged during a LONG lead up to a big launch?
Nobody wants another meeting, but it's important to keep urgency and momentum. How do you keep everyone informed, aligned and bought in.
Related Questions
What is the best cadence for gathering stakeholder feedback in preparation for a launch? How do you measure success when launching a second product? Are you focused on current customer adoption or new customer adoption?What are the core elements of every good feature launch? How do you coordinate and work cross functionally with the product team to create commonly shared KPIs?How do you build out a launch process where one didn't exist before?How do you refine your messaging and get the latest one adopted even after launch?