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How do you define and set SLAs with engineers?

I'm currently struggling to define checkout error rates for our e-commerce platform. We're currently at 1.5%. Personally, I think it's too high. However, I have nothing to substantiate my opinion.

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5 Answers
  1. Mani Fazeli
    Mani Fazeli

    Shopify Director of Product • 3y

    Service Level Agreements (SLA) are driven by three factors: (1) industry standard expectations by customers, (2) differentiating your product when marketing, (3) direct correlation with improving KPIs. For checkout, you'll have uptime as an industry standard, but it's insufficient because subsystems of a checkout can malfunction without the checkout process outright failling. You could consider latency or throughput as market differentiators and would need instrumentation on APIs and client resp ...Read More

    4,924 Views
  2. Yogesh Paliwal
    Yogesh Paliwal

    Cisco Director of Product Management • 1y

    I am not an expert in ecom, will suggest below

    • Compare historical and watch out for trajectory

    • Analyze your data for pattern

      1. specific time, geo, day, specific step in transaction, specific payment method)

      2. Translate error rate to business impact ( Big $$ cart v/s small one item)

    • Customer Impact ( Attrition, NPS)

    • Compare with industry peer trend if available.

    All above and your business strategy goal should answer for ROI in improving this rate or focus efforts elsewhere.

    2,540 Views
  3. Laurent Gibert
    Laurent Gibert

    Unity Principal Product Strategy • 1y

    See question: “What are good OKRs for product management?” for a general introduction to the topic. See question: “How do you approach setting crisp KPIs and targets for Engine features and linking them to your topline metrics?” for my step by step process for realistic OKRs. As part of this process, the fourth phase is about aligning organizations for execution excellence. At this point you should have alignment at senior leadership level on strategic priorities and related investments, plus an ...Read More

    1,682 Views
  4. Kellet Atkinson
    Kellet Atkinson

    Triple Whale 🐳 Director of Product Management • 1y

    This is fundamentally a question about driving technical quality improvements through data-driven decision making. Let me break down the approach... First, let's clarify terminology: What you're looking to establish is an SLO (Service Level Objective), not an SLA. SLOs are internal targets for service quality, which is exactly what we need here. To make the case for a checkout success rate SLO: Ground Your Argument in Data Start with industry benchmarks: A quick Google search tells me that eComm ...Read More

    1,478 Views
  5. Virgilia Kaur Pruthi (she/her)

    Expedia Group Senior Director of Product, Head of Trust and Safety | Formerly Amazon • 4y

    I would recommend first building a relationship with your technical lead/engineering counterpart. Have them show you how your e-commerce platform (or product area) works end to end, from the backend perspective. Make sure that you first understand the end to end flow and specifically the systems design (which is critical in any e-comm platform). Once you understand how the customer's journey equates to the systems design, then start looking into each customer interaction with the site and make s ...Read More

    1,057 Views

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