How would you change a product team/organization to be more KPI driven?
10 Answers
Shopify Director of Product • 3y
Becoming more KPI driven is a matter of desire and taste. No person, team, or organization attempts to change without believing that behaving differently will result in a...
11377 Views
BILL VP of Product, Product Platform • 1y
This can sometimes seem like an impossible task - but there are some core change management principles we use at BILL that you can use to help people get excited about th...
624 Views
Flexera Chief Product Officer | Formerly Rackspace, Dell • 3y
To make a product team/organization more KPI driven, it is always best to start at the top. The Head of Product at your organization should provide the broader PM organiz...
502 Views
Expedia Group Senior Director of Product, Head of Trust and Safety | Formerly Amazon • 4y
What a terrific question! This is one takes time and depending upon your organization will require patience. The best way I have learned, is to ask "why" a particular fea...
1177 Views
Unity Principal Product Strategy • 1y
See question: “What are good OKRs for product management?” for a general introduction to the topic.Being more data-driven is about the entire strategic planning methodolo...
733 Views
ActiveCampaign Senior Director of Product Management • 2y
Create forcing functions that will encourage KPI creation and analysis throughout the product life cycle. Here are some ways I've had success in doing so: I've found OKR...
413 Views
Triple Whale 🐳 Director of Product Management • 1y
This is a challenge all organizations face as they scale. Most of my experience is in startups, and I know first-hand how hard it is to transition from instinct to data-d...
682 Views
Pendo Chief Product Officer • 1y
KPIs need to be relatable to the team and part of your product and company cadence. They also need to tie to the company goals. I like to utilize yearly and quarterly pla...
405 Views
Typeform Chief Product Officer • 6mo
PSA: This perspective comes from a product-led growth company, where KPIs are embedded into how the business operates. In this environment, becoming KPI-driven isn’t abou...
405 Views
Matterport VP of Product • 2y
This change can be driven by focusing on fostering a data-forward culture. Start by ensuring all your product teams have clarity of vision and outcome goals. This lead...
368 Views
Related Questions
How do you think about shared KPI’s with your engineering team? And what are ones that product teams often miss?What's your process for figuring out what metrics to hold product management accountable for?What is an important KPI that you see product teams completely missing?How do you measure the performance of the product team, considering only product managers, group product managers and product head?I’m the first PM hire in my company. What advice would you give to someone tasked with establishing this function in an existing business structure?How do you define the proper KPIs for your specific product and product team?