How do you conduct market research with limited resources?
2 Answers
Rippling Director, Core HR Marketing & Content • May 21
When resources are limited, you should focus on the highest-signal inputs that are already available: sales calls, win/loss notes, customer conversations, support tickets...
385 Views
Vanta Group Product Marketing Manager | Formerly Twilio, Sauce Labs • May 21
Maybe a hot take - but I actually think most PMMs already have access to wayyyy more customer insights than they realize! Especially in tech, there is signal flowing thro...
360 Views
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