Salesforce CMO - Next Gen Platform • 1y
Knowing when your messaging is truly 'perfected' is an ongoing process, but for me, it boils down to one key thing: customer validation. Here's how I approach it: Direct Customer Interaction: I'm a big believer in getting out there and talking to customers directly. Whether it's at industry events, through customer advisory boards, or in dedicated workshops like our Salesforce Innovation Center (SIC) sessions, these interactions are invaluable. The Pitch Deck as a Testing Ground: We use our pitc ...Read More