I love asking behavioral questions! As a hiring manager, I gain a lot of perspective about the candidate. As a candidate, you get the chance to stand out by storytelling—one of the most important skills a PMM can master.
Two behavioral questions I would ask director-level candidates are:
In both cases, I am looking for a willingness to iterate. A director-level PMM will need to constantly make tough calls around messaging, priorities, resourcing, hiring, etc. And they won't get it all right on the first try every time. In their answers to these questions, I am looking for a willingness to be vulnerable and share concrete, specific details.
How candidates talk about their learning moments is also critical. Director-level teammates help set the tone and model behaviors for the rest of the team. Finding someone who not only takes the learning opportunity but who also passes on the learning to others can help build more trust and mentorship within the team.