What kind of experience do you look for when hiring a product marketer that will be building messaging?
1 Answer
Workday Vice President Product Marketing | Formerly Salesforce, IBM, Silverpop, Blackboard • February 26
I look for a great storyteller, someone who is passionate about understanding their prospects and customers, and enjoys spending time with our sellers and partners. I seek marketers willing to think and act boldly in order to create truly differentiated, moving messages and are comfortable sharing their insights and new messaging with teams across an organization. Said simply, they are creative thinkers with a ton of curiosity and enthusiasm!
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