For the soft skills required in PMM, what's the best way to develop those and get feedback?
5 Answers
ServiceNow VP Dev marketing, Community, Dev rel • 10mo
Product Marketing is the connective tissue that turns a product into a go-to-market success. Given how deeply collaborative and cross functional this is with so many team...
950 Views
Gusto Head of Product Marketing, Benefits • 10mo
The Why: PMM soft skills - communication, empathy, influence, adaptability - are your multiplier skills. Technical PMM knowledge gets you in the door, but soft skills det...
957 Views
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Anthropic Product Marketing - Research • 10mo
Influence is a critical skill for product marketers since we're at the center of everything and need to impact messaging, leadership decisions, and product roadmaps.There...
671 Views
ServiceNow SVP Product and Solutions Marketing • 10mo
Spending time in sales, even briefly, is a huge advantage for developing product marketing soft skills.I'd encourage everybody to do it for a little while, even if you ju...
691 Views
Okta SVP Product Marketing • 10mo
Two critical soft skills for product marketers are building followership and always selling, both of which will help you transcend the PMM function to become an enterpris...
687 Views
Related Questions
When joining a new team, is it better to have the right soft skills and have to learn the hard skills of the job or vice versa? What tools must one be proficient in to excel as a technical product marketer?What soft skills are must-haves for product marketers in your experience apart from diplomacy, curiosity, and empathy?How can someone acquire these skills to be qualified for a PMM role when PMM roles require 3-5 years experience with these skills?What core skills should new product marketing managers learn first?What is the best source for PMM upskilling that's not entry level?