How do you leverage a community of passionate users and consulting partners in your go to market approach?
3 Answers
AssemblyAI CMO • 5y
Having a passionate community of users was one of the things that made me sure that Airtable would be a great company to join. If you see a product that has a huge group ...
2054 Views
Resolve AI Product Marketing | Formerly Google • 1y
Great question. The key to leveraging a community of passionate users and consulting partners, is to view them as force multipliers for your go-to-market efforts.Let's st...
2313 Views
Upcoming Event
Mastering AI as a Product Marketer
Confluent, Twilio, ActiveCampaign
Marketing & GTM Consultant | Formerly ClickUp, Vanta, DreamWorks Animation • 3y
Leveraging your existing user base can be done in a number of ways, but if I could highlight only one thing it would be this: have someone dedicated to it full-time. Yo...
277 Views