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What are the most important soft skills to have as a product marketing professional?

Marcus Andrews
Conveyor Head of Marketing4y
Here are the biggest 2 - communication and teamwork. PMMs are one of the most cross functional roles in marketing / most companies. You have to be able to bring teams to...
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1621 Views
Ryane Bohm
Salesforce Senior Director, Product Marketing | Formerly Gong, Salesforce, GE4y
Product Marketers are experts in soft skills, and there is a never-ending array of skills I see in the most Successful PMMs. Let's boil it down to a few: 1. Communication...
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583 Views
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Lisa Dziuba
Lemon.io Head of Growth Product Marketing | Formerly LottieFiles, WeLoveNoCode (made $3.6M ARR), Abstract, Flawless App (sold)3y
Soft skills define how successful PMM will be in communication and collaboration with other teams. From my POV the most critical soft skills are: Hight empathy (towards...
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261 Views
Tracy Montour
HiredScore Head of Product Marketing3y
Curiosity, influence, prioritization, and perserverance. PMMs must be able to go deep and dig in to answer the most important question of all time - why? PMMs must be ...
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252 Views
Abdul Rastagar
Sirona Marketing CEO of Sirona Marketing: GTM for healthcare and life sciences5y
For me personally, it's really straightforward: 1) high EQ, 2) strong written and verbal communication skills, 3) empathy. As product marketer, you are constantly working...
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1121 Views