Question Page

What KPIs do you recommend for organizations that aren't data driven? As in, where's a good place to start?

Amanda Groves
Enable VP of Product Marketing | Formerly Crossbeam, 6sense, JazzHR, Imagine Learning, Appsembler5mo
Pre-PMF orgs or teams that aren’t fully data driven can still get plenty of signal on what’s working. You don’t need a stack of dashboards. You just need simple markers t...
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Susan "Spark" Park
Pinterest Director of Product Marketing | Formerly Meta (Facebook), Spotify, Google, Monzo1y
Start with the why. Why isn't this organization data-driven? Unpack the history, and why certain things are important and how they drive the outputs that the business v...
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