Roadmap Planning

9 Answers
Brandon Green
Brandon Green
Buffer Staff Product ManagerAugust 17
I've had to manage a couple different pivots like in my product career. What's worked best in terms of communicating is the following: * Making clear the "why" behind the pivot, and the risk associated with not pivoting * Stating clearly the underlying first principles or vision for the piv......Read More
404 Views
11 Answers
Aleks Bass
Aleks Bass
Typeform Vice President Product ManagementJune 16
There are several stakeholders that have input into our roadmap, a few main partners and collaborators are listed below: * Other Product & Design Teams * Sales/CS teams * Marketing & Growth * Research * And more… Most cross-functional partners just want to be heard and want to understa......Read More
643 Views
15 Answers
Krishna Panicker
Krishna Panicker
Airbase VP ProductMarch 9
A public roadmap can serve as a tool to attract potential customers and increase the retention of existing customers by demonstrating that you are continually investing in the product and addressing their queries and concerns. There are Pros and Cons to having a public roadmap, and IMO the Pros ......Read More
361 Views
1 Answer
Derek Ferguson
Derek Ferguson
GitLab Group Manager, ProductNovember 30
Moving items in priority on the roadmap is going to happen. This is especially true if you are required to have a long-term roadmap. However, even with short-term roadmaps, it will happen. While I don't know the exact reasons why your company requires you to write long docs and create decks to ex......Read More
187 Views
1 Answer
Derek Ferguson
Derek Ferguson
GitLab Group Manager, ProductNovember 30
I think that the answer to this is: it depends. The specifics of how you go about introducing roadmapping, promote a product-based mindset, and establishing a consistent strategy for educating teams on product practices is going to depend on your organization, your industry, your leadership, and ......Read More
175 Views
11 Answers
Marvin Green
Marvin Green
Splunk Director, Product ManagementSeptember 14
Thanks for the question! You, my friend, are in a coveted position. I would encourage you to shift your mindset and look at it as an opportunity to influence and educate your leadership team on what you know about your customers and create a vision and strategy for your product to share with them......Read More
1388 Views
7 Answers
Brandon Green
Brandon Green
Buffer Staff Product ManagerAugust 17
I deal with this a fair emount in my current role - Delivery at ezCater to some degree touches all possible users of our multi-sided marketplace (customers, supply & fulfillment partners, internal staff), and each of those major user buckets contains multiple segments. Here are some things I've ......Read More
503 Views
13 Answers
Marion Nammack
Marion Nammack
Braze Director of Product ManagementFebruary 9
The level of detail that people on other teams need depends on what they are using the roadmap for. Our roadmap planning tool enables us to create multiple views of the roadmap - we tailor each view to the use cases of the consumers. For example, we have the following views: * A view for our qu......Read More
5541 Views
9 Answers
Marion Nammack
Marion Nammack
Braze Director of Product ManagementFebruary 9
Let’s say that a product team and an executive team are aligned on the goal of improving customer satisfaction with the product (measured by a CSAT survey). The product team will then do research and perform experiments to validate the best way to impact customer satisfaction. Including executive......Read More
3201 Views
13 Answers
Marion Nammack
Marion Nammack
Braze Director of Product ManagementFebruary 9
Good framing is essential for effective prioritization, especially in cases where departments have different perspectives on what to prioritize. In many companies, including my own, the sales team is an important stakeholder in the product roadmap. When working with other departments or teams, y......Read More
4479 Views