As a Platform Solutions company, what is the best way to segment and deliver messaging for our product lines individually and as a platform?
IE. Umbrella company with 3 SaaS products underneath, all can be plug and play in same dashboard. We need help defining messaging using terms such as solution, product, tools, features, etc.
1 Answer
Amplitude Product Marketing Director • 1y
The challenge with horizontal platform companies is that the use cases are almost infinte and so you need to focus. Start by discovery and user research, who are the peop...
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