Amplitude Product Marketing Director • 1y
The challenge with horizontal platform companies is that the use cases are almost infinte and so you need to focus. Start by discovery and user research, who are the people that use your platform, personify them, understand their challenges, why they use your product and the use cases that represent the work they do. From there you can start to articulate your personas, and their respective use cases. One your use cases are mature enough i.e there are specialized product features, integrations a ...Read More
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