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What are the top 3 things that will provide value to C-Suites as a product marketer?

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2 Answers
Influencing the C-Suite
  1. Jeremy Wood
    Jeremy Wood

    Adobe Head of GTM Strategy, APAC & Japan • 1y

    The answer to this can be quite subjective. I only mean that in what matters to these leaders might not matter to others and so on. The key is to listen and understand what is the most important elements for YOUR leaders and align your strengths to those. It doesn't mean pretending or even discounting what you might feel is more important, but more so showing value that is aligned to what THEY find important. Product Marketing is an amazing function because it covers so much ground so it's not h ...Read More

    2,600 Views
  2. Kuber Sharma
    Kuber Sharma

    UiPath Sr. Director of Product Marketing | Formerly Salesforce, Tableau, Microsoft • 1mo

    Based on what has consistently moved the needle across my time at Microsoft, Salesforce, Tableau, and UiPath, here are the three things PMM can bring to C-suite conversations that genuinely change outcomes. 1. Market signal they haven't seen yet. The C-suite has access to more internal data than they can absorb. What they often lack is external perspective: what's shifting in how buyers think about the category, what competitive moves are happening before they show up in lost deals, what the ana ...Read More

    172 Views

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