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What most inspires you about product marketing, versus other types?
1 Answer
Rayleen Hsu
Nextdoor Head of Consumer Product Marketing • March 3
I love that product marketing sits at the intersection of Product and Marketing and that we're able to help inform the product roadmap in a meaningful way by bringing consumer insights to the table. Our ability to influence the product roadmap and to really understand the why behind product development enables us to develop customer-centric marketing plans that bring products to life and really resonate with consumers. It's also incredibly fulfilling to be part of the process from start to finish and to partner so closely with product and other cross-functional partners to bring ideas to life that enhance the user experience.
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